At BVIRAL, we know that every brand has the potential to harness the power of viral videos. Viral content is one of the most effective tools for reaching new audiences, boosting social engagement, and driving conversions—but one of the biggest hurdles for brands is knowing how to adapt viral videos in a way that makes sense for their unique message.
This article was created to bridge that gap. If you’re considering BVIRAL’s subscription but aren’t sure how you’d use our video library effectively, you’re in the right place. Below, you’ll find 7 easy-to-use formulas that take any viral clip from our collection and turn it into tailored, high-impact content for your brand. These formulas are designed to save you time, inspire your creativity, and show you just how simple it is to achieve real results.
Why Choose Viral Videos?
With a continually expanding library of exclusive viral videos across every category, niche, and industry, with thousands more added each month BVIRAL offers more than just trendy clips. Our content library is curated to meet the needs of any brand, with footage across diverse themes, ensuring that you’ll always find something that aligns with your message and goals. Each video is crafted to grab attention and get results. Here’s how to make that happen.7 Formulas for Success with BVIRAL’s Viral Videos
Below are seven proven approaches that any brand can use to transform BVIRAL’s videos into brand-building assets. Each formula is complete with examples so you can easily see how to apply it to your own content strategy.1. Problem-Solver Punch
Formula: Start with a viral video that highlights a common problem, then add a caption that connects it to the solution your brand provides.- Example Caption: “Struggling with [X]? That’s why we created [Product/Service].”
- Fictitious Company Example: FixIt Tech Solutions
- Viral Clip: A person struggling with a weak Wi-Fi connection during a video call.
- Caption: “When your Wi-Fi decides to take a day off… That’s why we created FixIt’s high-speed routers for uninterrupted workdays.”
2. Caption Countdown
Formula: Use a viral video that shows a process or common scenario, then add a “Top 3/5 Ways” caption that delivers quick, practical tips. End with your brand as the final solution.- Example Caption: “Top 3 ways to [achieve desired outcome]—#1: [Tip], #2: [Tip], #3: [Brand’s solution].”
- Fictitious Company Example: GreenFit Nutrition
- Viral Clip: A person struggling to prepare a healthy meal.
- Caption: “Top 3 ways to make healthy eating easier—#1: Pre-cut veggies, #2: Plan meals, #3: Try GreenFit’s ready-to-go meal kits.”
3. Meme Magic
Formula: Use the viral video to create a meme that’s relatable and connects with your audience’s everyday challenges or humor.- Example Caption: “When you realize you skipped leg day. Time to hit the gym with [Brand].”
- Fictitious Company Example: FlexFit Gym
- Viral Clip: Someone struggling to lift a heavy box up the stairs.
- Caption: “When you skip leg day. Time to get stronger with FlexFit’s program.”
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4. What-If Wonder
Formula: Take a positive or aspirational viral clip and add a “What if…” question to inspire your audience, leading to your brand’s offering as the answer.- Example Caption: “What if this could be your office? Book your remote work trip today with [Brand].”
- Fictitious Company Example: Escape Travels
- Viral Clip: A scenic drone shot of a tropical island.
- Caption: “What if this could be your next Zoom background? Escape Travels has you covered.”
5. The ‘OR’ Method
Formula: Use a frustrating or chaotic viral video and add a contrasting caption to highlight how much simpler life could be with your brand’s solution.- Example Caption: “Burnt dinner again? OR… just use [Brand’s meal kits].”
- Fictitious Company Example: Chef’s Choice Meal Kits
- Viral Clip: Someone accidentally setting off the smoke alarm while cooking.
- Caption: “Burnt dinner again? OR… just use Chef’s Choice Meal Kits for a stress-free meal.”
@tidelaundry Big messes call for even bigger Tide PODS. POWER PODS have 85% more cleaning power. #GonnaNeedMoreTide #GNMT ♬ original sound – Tide Laundry
6. Question to Connect
Formula: Take a viral video and use a question to invite your audience into an interactive choice that highlights your product’s benefits.- Example Caption: “Would you rather: struggle through the day or get a fresh cup of [Brand’s coffee]?”
- Fictitious Company Example: JavaWorks Coffee
- Viral Clip: A person yawning and struggling to stay awake at their desk.
- Caption: “Would you rather struggle through the day OR fuel up with JavaWorks’ coffee?”
7. Challenge Accepted
Formula: Use a daring or impressive viral video and add a caption that challenges your audience to try something similar with your product or service.- Example Caption: “Think you’ve got what it takes? Try it with [Brand’s gear] and tag us!”
- Fictitious Company Example: Summit Outdoor Gear
- Viral Clip: Someone reaching the peak of a mountain.
- Caption: “Think you’ve got what it takes? Try it with Summit’s gear and tag us in your adventure!”
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♬ Promoted Music – indeed
